Microsolve is an Australian based technology infrastructure company which services clients in both the national and international arena. Specialists in Citrix (a product that allows you to access your computer, files and programs remotely) and managers of a commercial data centre, Microsolve has embarked on an exciting re-branding exercise over the last few months, which has culminated in their new website.
"With clients ranging from small businesses through to large government and multi-national institutions, our marketing message has to clearly demonstrate our professional standards without alienating users," explains Dale Jenkins, Microsolve principal. "Our new website and branding, developed by the Internetrix team, achieve this, with many positive comments from clients and prospects alike".
Given the sometimes baffling nature of technology, Microsolve have begun running regular seminars for their clients. "We needed our website to be easy to update, and while we're technology savvy, we didn't want to spend time messing around with web-design programs - Freestyle on the other hand has been quick, easy to use and very powerful". With Freestyle, Microsolve can update their site with up-to-date events, and with Connect, they can announce their events via email, instantly, and for no cost.
"We've got a lot more in store for the website - our datacentre and internet-based solutions make the web a very important part of our growth strategy, and this first, important step is only the beginning," concludes Dale. Watch this space.